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13.01.2017
08:49

AIME to be Asia-Pacific’s First Smart MICE Exhibition

Photo: AIME

The Asia-Pacific Incentives and Meetings Expo (AIME), is excited to announce that its upcoming 25th anniversary show will play host to Konduko, a new, innovative technology, which allows for an integrated and collaborative exhibition experience. As the first smart exhibition in the MICE industry in the Asia-Pacific region, exhibitors and visitors will be able to share, update and access information using NFC technology.

A content-powered lead generation solution, Konduko is transforming the world of digital exchange in busy environments using the latest in proximity technologies. Capturing interactions and data instantly, Konduko is revolutionising the way events communicate, allowing exhibitors, buyers and visitors to connect, contact, and carry out business in real time. Konduko readers are placed in easily accessible locations on exhibition stands for visitors to tap their badge - by way of a ‘virtual handshake’ - to give exhibitors access to details, at the same time providing visitors with information on the business or product. With information exchanged, all parties can share and interact with the content, maximising the ROI for all involved.

Ian Wainwright, Event Director – AIME, Reed Travel Exhibitions: “We are so thrilled to be able to offer exhibitors and visitors the opportunity to use this cutting-edge technology, amplifying the way we communicate and do business. Revolutionising the way buyers and exhibitors interact on the show floor, not only will it be able to provide insight into ROI but it will also mean that meaningful connections are made. Konduko is currently used at the world’s biggest tradeshows to maximise engagement and user experience, but it is a first for our industry. Not only is this a great product but it’s also a great way to show how far AIME has come in the 25 years since it began”.

AIME will be held February 21st to 22nd 2017.

www.aime.com.au/Register-2017

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