MCI announced its acquisition of Network Media Partners, a proven sales management organization specializing in customized media sales, event planning and management, digital and print design and marketing services for associations.
"Associations of all sizes and types face increasing economic and market headwinds. Network Media Partners has industry-leading expertise proven to drive association revenue growth. Their experience will enhance and align perfectly with MCI’s capacity of delivering a full range of growth-centered solutions to associations of all sizes and types" said Tom Gibson, Chief Executive Officer, MCI USA.
Richard Torriani, Chief Operating Officer Americas, MCI Group, also adds: "This combination enables MCI to deliver an even broader strategy, together with execution, that our best-in-market association clients expect. MCI USA now serves as a one-stop strategy and service solution for associations who seek to become more agile and outcomes-driven in pursuit of market relevance, engagement, operational effectiveness and economic growth."
Network Media Partners delivers growth solutions to associations. Association clients are able to leverage sales strategies and the needed talent to deliver on media sales for integrated media, digital and print advertising, exhibition space, sponsorship and partnership. Network Media Partners also brings publication design proficiencies, complementing MCI USA’s marketing communications, creative services, event management and digital strategies capabilities.
Network Media Partners will now operate as Network Media Partners, LLC, an MCI Group company.