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14.02.2013
15:43

Site and IBTM: Strategic partnership extended

Education. As Site, the global association for the motivational events and incentive travel industry, celebrates its 40th anniversary year in 2013 it is only fitting that it also celebrates one of its longest standing industry partnerships with Reed Travel Exhibitions. Today, operating under the banner of The IBTM Global Meetings and Events Portfolio, this partnership has endured and expanded based on like-minded values and commitments to industry education and global networking.

David Sand, Site President 2013 and CEO of Uwin Iwin Incentives stated, “It is evident through Reed’s generous contributions to Site that they understand the responsible role their organization plays in giving back to the associations and professionals in the industry. Each of the IBTM events offers a unique value proposition for conducting business and Site members strongly participate as either hosted buyers or with investment in tradeshow stands.  The IBTM Global Meetings and Events Portfolio has a global footprint just like our membership base and this synergy helps both organisations visions for growth tremendously. We are proud that the Site India Chapter is involved with IBTM in the launch of its new IBTM India event this year.”

Craig Moyes, Portfolio Director for Meetings and Events at Reed Travel exhibitions added, “We have always valued the commitment Site has made to our global portfolio of events through education programs and look forward to continuing to build upon this relationship in the future…”

The six IBTM Global events provide access to 5,000 suppliers from 100 countries and 17,000 meeting planners. More than 100,000 pre-scheduled appointments are generated ensuring that the IBTM events providing a significant return on investment. In the 2013 partnership, Site will once again be supporting the hosted buyer program for AIBTM that is being held in Chicago, Site headquarters hometown.

In addition to being significant supporters of industry education and research initiatives, the IBTM Global Meetings and Events Portfolio continues to invest in specialised communities within SITE. Both AIBTM and EIBTM serve as home to the Site Academy for Young Leaders. In addition, many of the IBTM events provide a platform for Site Chapter Leader meetings and sponsor the annual Chapter Excellence award program.

www.siteglobal.com



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