EIF and Legends Global establish venue operations joint venture in Saudi Arabia

Dienstag, 06.01.2026

Execution time: 0.0004 seconds

Saudi Arabia’s Event Investment Fund and Legends Global have announced a joint venture focused on venue operations across the Kingdom.
Two men in professional attire shaking hands and smiling in front of a logo. The man on the left is wearing a dark suit with a yellow patterned tie, and the man on the right is wearing a traditional white thobe and a red-and-white checkered ghutra.

Saudi Arabia’s Event Investment Fund (EIF) and Legends Global have announced a joint venture to support the Kingdom’s vision and investment in its fast-growing venue industry. Picture: Global Legends

The partnership positions the joint venture as the operator for EIF developed venues in Saudi Arabia. The scope includes exhibition and convention centres as well as entertainment and indoor sports venues intended to host international events in culture, tourism, and sport.

Venue development and operations aligned with Vision 2030

Under the agreement, Legends Global will provide management services exclusively for venues delivered by EIF. The first project under the partnership will be an Olympic standard shooting range in Riyadh, followed by a business convention and exhibition centre and an arena.

The joint venture supports the objectives of Vision 2030 and the expansion of the national events sector. EIF Chief Executive Officer Wahdan Suliman Alkadi stated that the partnership combines investment strategy with operational expertise. Legends Global Chief Executive Officer Dan Levy and Harvey Lister AM, President and Chief Executive for Asia Pacific and Middle East, said the collaboration brings together global experience and local context to support long term venue development and a diverse programme of events.

Execution time: 0.0003 seconds