Ten senior buyers attended the one day event, which demonstrated how multiple Manchester venues can be combined for one event. The showcase highlighted venue flexibility, walkable connectivity and integrated delivery. The programme began at AO Arena with a venue tour and briefing on its use for large scale conferences, exhibitions and live events, as well as smaller meetings and hospitality formats. Afterwards the group visited New Century, where the restored historic venue demonstrated its suitability for conferences, awards and brand experiences. The afternoon continued at The Bridgewater Hall, focusing on conference, reception and breakout options alongside its performance schedule.

Manchester Multi Venue Events Under One Operational Model

The day concluded with hospitality and a festive Love Actually in Concert performance. Legends Global wanted to show planners , how they could benefit from a one stop approach, with a single contract, point of contact and integrated services across venues. The showcase also marked the introduction of Sandra Sagar to the UK Venues team. Legends Global applies the same multi venue delivery model across the UK and in selected European cities.