Al Qimmah Hospitality, a subsidiary of BinDawood Investment, and Marriott International announced a multi project agreement on January 14, 2026. The planned projects comprise five hotels under four Marriott brands. These include JW Marriott, Four Points by Sheraton, Element Hotels, and Four Points Flex by Sheraton, which is scheduled to enter the Saudi market for the first time. In total, more than 2,700 rooms are planned across the three cities.

Hotel Developments in Jeddah, Makkah, and Madinah

The agreement includes JW Marriott Jeddah, The Apartments with 356 studios and apartments designed for extended stay use. Four Points by Sheraton Shesha, Makkah is planned to offer 1,030 rooms near Masjid Al Haram, while Four Points by Sheraton Madinah King Fahd Road is expected to comprise 800 rooms close to Masjid Al Nabawi. Element Madinah Sultana Road is planned with 136 studios and apartments for short and long term stays. Four Points Flex by Sheraton Madinah Hijrah Road is expected to include 450 rooms and marks the introduction of the brand in the Kingdom.