MCI Middle East has formed a new strategic partnership with travel and tourism service Zahara Tours, creating MCI Oman. The partnership supports MCI’s goal of growing the Middle East and driving the meetings industry forward.

The partnership will design programs and products to help enhance the experience of conducting meetings in Oman. The aim of the partnership is to be part of the fabric of Oman’s vision to help drive strategic and economic benefits into the country. Co-creating and developing the meetings industry aligns with Oman’s Vision 2040.