EMEC is MPI’s flagship European conference and is designed as a global forum shaped by and for the European meetings and events community. EMEC Barcelona will deliver a curated program focused on leadership, decision-making, and destination-driven learning, reflecting the specific dynamics of the European market.

Focus on Leadership, Learning, and European Industry Context

The conference program emphasizes leadership mindset, influence, and collaboration, alongside human-centered topics such as AI adoption, neuroscience, trust, and decision-making under pressure. More than 18 breakout sessions and three general sessions will address real-world challenges through applied learning formats and case-based discussions. Educational content is complemented by Learning Journeys that extend beyond the conference venue, using Barcelona as an active learning environment for immersive and place-based experiences.