IBTM World is gearing up to host an exciting range of new exhibitors at this year’s event from November 19-21 at Fira de Barcelona. Fresh destinations from regions such as Asia, the Middle East, Africa, North America, and Europe will be making their debut, joining an already robust exhibitor line-up. Notable first-timers include the Emirate of Ajman from the UAE, Toronto from Canada, and the UK’s Birmingham & West Midlands, while Sri Lanka returns after a four-year hiatus.

Birmingham, Toronto, Ajman, and More Debut at IBTM World, Boosting International Participation

New exhibitors will also hail from places like China’s capital, Beijing, and Uzbekistan’s Inter MICE Asia, marking its first-ever appearance. Mauritius represents East Africa, while the Dominican Republic makes a comeback after five years.

Claudia Hall, IBTM World Exhibition Director, expressed excitement at the increased global participation, stating: “We’re thrilled to be welcoming so many new faces to IBTM World this year, it is a true testament to the confidence exhibitors feel in the value the show provides for them. Our theme for 2024, ‘People. Power. Potential.’, emphasises the belief that what people need to succeed is other people, and our new exhibitors exemplify this wholeheartedly. ”