Cross Media Styling

Marketing services. Basic know-how, practical examples and planning aids are to be found on the new Cross Media Centre website. The featured basic knowledge includes a portrayal of disciplines like electronic or event marketing. The "Case Study of the Month" describes cross media campaigns. The first is Henkel with its got2b hairstyling products. The portal is the latest offer of the Marketing Services trade fair staged in Frankfurt from 22 to 24 May 2007.