Barcelona. EIBTM which opened in Barcelona on Tuesday has seen record attendance and is set to deliver outstanding business opportunities. With over 65,000 pre-scheduled appointments (16% increase on 2010) selected by 4,150 accepted Hosted Buyers with over 3,127 exhibitors – business activity on the show floor has been exceptional. Event Director EIBTM Graeme Barnett commented, “We are on target to deliver what we believe will be the most dynamic event in the shows history. The levels of business activity witnessed over the first two days have been phenomenal”.
The first two days have also seen 67 Education seminars sessions and 13 co-located events. Standing room only at the Association programme, a fully subscribed Agency and Corporate Programmes, up to the minute research presented by Rob Davidson and a CEO Summit with over 60 business leaders from 20 countries.
Christian Muschlecher, CEO Vienna Convention Bureau led the way with an early comment on Monday before the show opened; “My appointment diary went live just a few weeks ago and the team has been inundated with requests for appointments. I haven’t experienced this at any trade show before”.
Other highlights included the launch of the first China Meetings Forum with more than 60 delegates who listened to China’s industry leaders give the international meetings industry a view of how the world’s economic power house is determined to succeed on the global stage winning high profile business led events.