Meeting Architecture. After three years in Crowne Plaza Copenhagen Towers in Denmark, the Fresh conference is now moving south. Fresh15 will happen on 21-23 June 2015 in the Hesperia Tower in Barcelona, Spain. The Fresh theme is ‘Art & Inspiratioin’ with a focus on music, performance, theatre and more.
Meeting professionals will experience formats, tools, techniques and technology to make their own meetings, conferences and events more productive. During two and a half days a unique mix of meeting professionals network, learn, co-create and enjoy the innovations of the Fresh conferences.
Fresh14 was the biggest ever, attracted almost 200 on-site and 300 on-line from 43 different countries. The Fresh conference 2015 will be the most creative with some of the world’s funniest, weird and smart entertainment and crowd activities around. New tools to design better meetings is one thing, but more important even may be the new language.
Participants go home with new words, stories, arguments and strategies to increase their impact and influence. 91% of the Fresh14 participants say they met someone they will connect to after the conference. 81% saw something they had hoped for and 3 out of four had a pleasant surprise (2014 Sweetspot Survey by SpotMe).
Growing the Meeting Architect’s toolbox and network, improving the production and design knowledge and increasing strategic influence will all be central at the Fresh15 in Barcelona, 21-23 June 2015.