The keynote speakers for ibtm china’s Knowledge Programme have been revealed ahead of its 2017 event in Beijing on 23 - 24 August. Roger Simons, Bo Krüger and Jeremy Wong will be headlining the programme, speaking on topics including technology sustainability and innovation, games and play, and ICCA world ranking findings and futureproofing. This year the programme will follow seven key themes, from emerging trends and technology, to sustainability and cross-cultural business negotiation.
ibtm china Event Director, Christine Guan: "The stimulating Knowledge Programme at ibtm china is one of the main attractions for our delegates, who are hungry to learn in what is a relatively new and very fast-growing industry in the country. Consequently, this year we have enhanced our offering with topics at the forefront of our industry and engaging sessions from the very best thought leaders and educators."
ibtm china attracts over 5,500 international and domestic MICE delegates each year.