Industry

Innovation clichés

"Unword". At the 25th Trade Fair Meeting on 20 November over 100 attendees chose the Top Three Fair "Unwords" of the Year. "Innovative concept" was number one with 39.5 per cent of votes. "Plastiktütenträger" and "plastic bag carrier"  (18.5 per cent) came second and "solution" (16) third. Messe Institute wants the Fair Unword of the Year make people think before they speak. www.messe-institut.de