Singapore. ARA Trust Management (Suntec) Limited, managers of the Suntec Real Estate Investment Trust (Suntec REIT) and majority shareholder of Suntec Singapore International Convention and Exhibition Centre (Suntec Singapore) announced a S$180 million modernization program for the venue.
Suntec Singapore which has hosted more than 18,000 events over the last 16 years that included some of the world’s biggest exhibitions and conventions such as the World Trade Organisation Ministerial Conference (1996), the 2006 Annual Meetings of the Board of Govenors of the International Monetary Fund and the World Bank Group as well as the 2009 APEC Singapore Leaders’ Week will receive its makeover commencing mid 2012. The redesign of the venue will pay particular attention to flexibility, functionality and convertibility while integrating a high degree of advanced technology which will include an impressive 2-storey interactive digital wall and a modernized facade. Suntec Singapore will operate from levels 2 to 7 with the grand entrance on level 3, served by express escalators.
Pieter Idenburg, Chief Executive Officer says that the venue that was designed and built more than 15 years ago, was extraordinarily planned and robustly built. “The building has served us extremely well. Suntec Singapore has played a major role in advancing the MICE industry in Singapore and being established as a premier MICE destination. With the implementation of these planned enhancements, we will be well placed to meet the changing needs of our customers and to ensure that our business partners at all points of the supply chain have a fantastic experience and will enjoy the finest of our offerings - well into the next decade.”