These 90-minute courses will provide industry professionals an opportunity to upskill their expertise through practical and interactive learning sessions. Led by senior GainingEdge specialists, the first courses offered will include: business events branding; bid process and strategy; and local host development. These are being offered in multiple times zones around the world to provide flexibility in scheduling. After participating in a session, the learner will receive a certificate of completion.
The courses are geared toward DMOs and convention bureaus, though all industry members will find them useful. The level of training is targeted to those with industry experience and in positions with managerial or project responsibilities.
“GainingEdge is pleased to be bringing our extensive background in industry training to the online world on a course-by-course basis", says Jon Sivertson, CEO of GainingEdge. "We have been working virtually with our regular clients over the past year in helping them continue to learn and adapt in our ever-changing MICE industry, and we will now be able to bring these sessions to the broader business events community. Helping elevate the industry has always been GainingEdge’s mantra. We believe our courses are useful, actionable, and provide relevant skills and knowledge. As the year goes on, we will continue to add new topics and sessions.”