International destinations and suppliers are focusing more closely on the UK meetings market, resulting in increased bookings for The Meetings Show 2017. International exhibitors confirmed for the fifth edition of the show include: Abu Dhabi Convention Bureau, Atout France, Austrian National Tourist Office, visitBerlin, Convention Bureau Italia, Club Med SA, Croatian National Tourist Board, Dubai Corporation For Tourism And Commerce Marketing LLC, Go Vilnius, Malta Tourism Authority, The DMC Advantage and Visit Finland.
New international exhibitor Heike Mahmoud from visitBerlin Berlin Convention Office commented: “The UK continues to be one of the biggest markets for Berlin, which makes The Meetings Show a must attend event due to the fact it hosts the industry’s largest number of UK based buyers. Alongside many of our partners we have watched The Meetings Show go from strength to strength over the last four years and look forward to demonstrating the value, creativity and security we can offer as a major European capital when we attend in June 2017.”
“We are seeing significant interest and support from international exhibitors looking to reach our wide range of qualified UK buyers from agencies, corporates and associations,” comments Steve Knight, Event Director of The Meetings Show. “But it isn’t just the international suppliers – domestic partners are looking to capitalise on current opportunities with our international buyers. One great example being London & Partners following their highly successful #LondonisOpen campaign, which won the Best Marketing Award at the ICCA Congress last month.”
The Meetings Show will take place from June 13th to 15th, 2017 at Olympia, London. Organised by meeting professionals for meeting professionals, it is focused around a large exhibition, networking opportunities and professional education.