IACC: Strategic Alliance With MPI

IACC and MPI join forces to strenghten their network; Photo: Pexels

IACC, the global association claiming to represent the top one percent of small to mid-sized conference and meetings venues, has announced details of a strategic partnership with MPI, the largest global meetings and events industry association. Under the alliance, the two organizations will reportedly work to advance the global meetings industry through shared knowledge and networked information.

According to a press release, the partnership will also see IACC engaging with MPI’s diverse and substantial network of more than 95,000 meeting and event professionals across 70 chapters to promote some of the world’s best meeting venues and bring together industry minds. The move is said to highlight IACC’s commitment to supporting every one of its 400 member venues with advanced research and resources as well as prime networking opportunities.

IACC and MPI will collaborate on a number of initiatives including thought leadership discussions as well as the creation of content and campaigns that reinforce equity, diversity, inclusion, and wellness. Together, the organisations will share education at their live events and develop online learning platforms to deliver rich resources in the form of blogs, webinars, and best practice briefings.

Mark Cooper, CEO of IACC commented: “I am delighted to announce this new phase of an already long-standing global partnership between IACC and MPI. Through connected intelligence, we will complement each other’s crucial work in advancing the industry and deliver additional benefits for our respective members. We are proud of the work IACC has achieved and the opportunities we continue to deliver for our ever-growing membership. The alliance with MPI will allow us to build on that work and to support MPI’s membership and the wider industry as we drive further change and growth.”

“Over the past 50 years, MPI has been at the forefront of advancing the meeting and events industry and professionals within,” said Paul Van Deventer, president and CEO of MPI. “This formal alliance with IACC creates a strong platform for us to work together, build on and share their deep industry insights, collective community trust, and wealth of robust resources which, through shared collaboration, will ensure the promotion and growth of the industry.”

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