The Palais des congrès de Montréal has announced the launch of a video and podcast studio designed for content creation as well as live and on-demand streaming. The name of the studio, which is located in the heart of the city, is "Palais Média Propulsion".
Its state-of-the-art facilities will be made available to organizers looking to host hybrid events and to generate and capture content that will drive further interactions on the web, social media and other platforms.
The turnkey service will enable the Palais and its customers to capitalize on the digital opportunities of events hosted at the Palais. The customers will also have access to a network of the city’s top production teams. Involving local firms and creatives in the content creation process will enable Québec talent to demonstrate what it can do to an international clientele, according to the Palais.
From science talks during conferences to fun informal interviews, the new studio will produce content for all tastes. The studio will also feature themed channels covering local news, sports, innovation, wellness, etc. that will provide a showcase for the various topics being addressed at the events happening at the Palais.
The digital studio will be run by a creative team focused on ascertaining the needs of customers. It offers for example videos, podcasts, interviews, live recordings oder clips and posts specifically for social media.
The studio becomes the latest in a series of initiatives, after the recent hybrid event packages, and the new health measures, the Palais has released to help restart events in Montréal, under a newly reinvented format.