ON24, a provider of intelligent digital engagement solutions for B2B sales and marketing, announced the agreement on 30 December 2025. Cvent is a global technology provider for meetings, events and hospitality. The transaction brings together two platforms serving enterprise marketers and event professionals across digital and in-person formats.

Acquisition strengthens event and engagement technology portfolio

Under the terms of the agreement, ON24 shareholders will receive 8.10 US dollars per share in cash. This represents a premium of around 62 % over the closing share price on 10 November 2025 and a 51 % premium over the 90-day volume weighted average price. The combination is intended to align ON24’s webinar and digital engagement capabilities with Cvent’s event technology portfolio. The transaction was unanimously approved by the ON24 Board of Directors. Following completion, ON24 will be delisted and operate as a privately held company.