As an event professional, you hold a variety of roles. And if a crisis occurs, those roles include the coordination of the emergency management team, the determination of next steps and the consultation, management, and direction of the communication process. Are you prepared to act when a crisis happens?
MPI’s Event Crisis Communications Certificate Program will teach you how to use time-sensitive communications channels, including social media, when it really matters. The basic steps of effective crisis communications are not difficult, but they do require advance work to minimize risk and damage. Learn how to create a crisis communications plan for your event, make critical decisions for your organization and experience an exercise in real-time crisis communications.
October 10, 2019
4 p.m. – 11 p.m. CEST (Berlin)