2017 will be another year of growth for Meliá, with more than 20 hotel openings planned, including its first state-of-the-art sustainable hotel, the Meliá Serengeti Lodge, and the ME Dubai, designed by the late Zaha Hadid. The company also announced the signing of two new Innside by Meliá hotels in Amsterdam and Paris
The Vice Chairman and CEO of Meliá Hotels International, Gabriel Escarrer, presented today at FITUR the expansion strategy for the hotel company for 2017, a year in which it will keep up the pace of new hotel agreements and openings seen in recent years. Meliá has added 20 to 30 new hotel agreements annually over the last few years (an average of around one every two to three weeks) resulting in an increasing number of hotel openings. In 2016, the company opened 19 new hotels in 10 different countries.
In 2017, the company plans to open at least 23 new hotels in different cities and destinations around the world. The Company is aiming to strengthen its presence in major European cities and popular urban travel destinations with hotels focused on bleisure travel (business + leisure). Growth in both Latin American and Englishspeaking Caribbean resorts will be seen in 2017, especially in Mexico, while also focusing on openings in "bleisure" destinations in Brazil and other countries. There will be two new hotels in the Middle East, one in Dubai as well as three in Africa and six in the Asia-Pacific region.
Escarrer also used the annual international tourism event to announce the signing of two new Innside by Meliá hotels to open in 2019 in two major European capital cities. The Innside Paris-Charles de Gaulle will be a four-star hotel with 267 rooms in terminal 3 at the main Paris airport. The other hotel announced is the Innside Amsterdam, the company’s first hotel in the Netherlands, which will provide 328 rooms with access to the city, the airport and central train station.