Focus
Changing requirements
With inflatable tents and walls, QuickSpace offers new and flexible ideas for spaces at trade fairs and other events.
Design, space, experience
The success story of digital events has revitalised the industry. Designed spaces, often reflecting their destination, are still essential for intensive event experiences.
Things need to advance quickly now
Barbara Weizsäcker, Secretary General of the European Exhibition Industry Alliance (EEIA), represents the interests of the European trade fair industry in Brussels and ensures its voice is heard in EU institutions.
Stay safe and visible
While politicians are struggling with efficient strategies to end the pandemic, the event industry is working on stringent campaigns to restart analog meeting culture.
Systematic lobbying needed
Tom Koperek, managing director of Grand Hall Zollverein and initiator of #AlarmstufeRot, is ‧finally giving the ‧industry a clear voice through a concerted campaign.
Light and shadow
Social distancing rules reinforce the need for networking. Industry associations, virtual events and apps strengthen bonds within the events industry.
Better prepared through an effort to anticipate
Professor Dr Ingo Rollwagen of the Design Faculty at Hochschule Fresenius on the challenges and opportunities of the 2020s
Nature and the human factor
People make the difference. Precision targeting must be the credo for organisers. The new appreciation of nature promotes sustainability, is inspirational and brings new insights.
Digital and sustainable
Data and digitalisation will be fertile ground in the new decade. ‧Future-oriented conferences are considering how sustainability and ethics can be taken into account.
Sustainability incentives
The meetings industry causes emissions. Campaigns, awards and certifications persuade industry players of the urgent need for a green approach.
Carbon emissions down by 90 per cent
Michael Looschen, Deutsche Telekom’s Vice President Marketing and Communications B2B and Digital X Project Manager, on digitisation for climate protection and a green Event in Cologne.
17 goals, 360-degree focus
Dear Readers,are we just talking, or are we already taking action? Today’s event attendees with...
176.7 kilos of CO2 per guest
The multi-faceted world of events with all its players has contributed to the complex climate crisis. Now the industry is compelled – and willing – to take responsibility.
Anything but chance
Light, sound, catering, event formats or choice of speaker: For emotionalising (specialised) events, every detail, however small, counts for the big picture.
Romance and passion
Isabel Bardinet, CEO of the European Society of Cardiology (ESC), on creating a unique congress experience.
The power of feelings
Emotion is an important resource for meetings to draw on. Sensory impressions support knowledge transfer and ensure more intensive engagement.
Time for new formats
Roland Lambrette, Professor of Temporary Architecture and Rector of the University of the Arts Bremen (HfK), on current challenges in creative room design.
Experiences drive events
Events are about creating the most memorable moments. To achieve this, they must offer emotional experiences and all-embracing messages that resonate with guests.
More than just adding fun
Off-the-peg solutions are no longer in vogue in an increasingly complex world. Creativity generates new ideas, reveals the big picture and secures ‧competitive advantages.
Creativity – the newest CIM issue
Dear Readers, turbulent times, which make us today question many conventions, often call for new...
