Chicago. PCMA Convening Leaders is once again offering a complimentary hybrid live stream of its show content on 13-15 January, 2014. At Convening Leaders 2013 more than 800 delegates around the globe participated in the virtual event from their remote locations; a review of the 2014 registration indicates PCMA will more than exceed that number for the Boston event.
“We’ve debunked the myth that virtual cannibalises face-to-face attendance and have recognised record breaking attendance for both events for the past three years,” said Deborah Sexton, President and CEO for PCMA. “We believe this is an important opportunity for PCMA to showcase the content and education of our premier event for those that cannot attend because of work conflicts or budget constraints. We are only seeing a positive impact on our numbers.”
This year PCMA will showcase General Session speakers Lisa Bodell, Mike Walsh, Tina Brown and Salman Khan; along with featured speakers David Pogue and Hilary Mason. The event will also include a number of concurrent sessions that are already creating a buzz like Crisis Management: The Boston Marathon Case Study; Exhibitor Retention Strategies for the New Economic Landscape; and Understanding our Business Models: A Conversation between Hoteliers and Meeting Planners, among others.
“A key element of PCMA’s hybrid success has been our focus on designing the event specifically for our remote participants – it’s not just a passive experience. Attendees can connect with the speakers, moderator and other peers throughout the event,” said Mary Reynolds Kane, Director of Experience Marketing for PCMA.
Participants can earn up to 12 Clock hours or 1.2 CEUs over the course of 21 hours of live broadcasting. If they are unable to attend during the complimentary live streamed hybrid event, they can attend the “Best of Convening Leaders” simulive event on February 12 for a nominal fee or purchase 50+ sessions for onDemand viewing.
