New leadership roles at SITE

Wednesday, 22.11.2023
Society for Incentive Travel Excellence (SITE) announces the appointment of two new members to its senior team.
Photo: SITE

SITE has announced the addition of two new members to its senior leadership team, with Elizabeth (Liz) Sage, MBA, CMP, taking on the newly created Head of Education role and Dallas Lyons III appointed as Head of Membership & Chapter Engagement.

Elizabeth Sage, a multi-award winning business events specialist, joins SITE following a twenty-year career in the industry. Starting on the corporate side, with LPL Financial, Liz worked as a senior experience design strategist at Maritz Global Events before starting her own consultancy business.

Dallas Lyons III, an association specialist, joins SITE following many years with the American Society of Echocardiography where he most recently served as Director of Membership. Dallas is a graduate of Appalachian State University with a Bachelor of Business Administration (BBA) in Marketing & Management.

“Ambitious Strategy”

“SITE has been on an upward trend since our industry bounced back following the pandemic pause. Under CEO Annette Gregg’s leadership, we have crafted a new three-year strategic plan with a focus on community and connections, education and resources, impact and awareness and organizational excellence. These new appointments add strength and depth to our senior leadership team and provide the appropriate platform to deliver on our ambitious strategy,” said Kevin Edmunds, CIS, CITP, President of SITE’s International Board of Directors and Vice President for AIC Hotel Group.