The CONVENE Professional Academy returns to the eighth edition of the leading trade fair for conferences and events in the Baltic Sea region. The Academy will focus on how to focus technology and how it can be used to provide more value to meeting planners and better experience for delegates. The Professional Academy will consist of 11 presentations and panel discussions that will inspire participants and bring something new to the table.

In addition to innovation, technology and creativity, the content will also cover the growing influence of influencers on marketing objectives. Thought Leader Mariska Kesteloo (Word of MICE) and Industry Influencer Vadim Zelenski will explain how B2B Influencer Marketing can be used to add value to destination and event strategies. With so many exciting new trends, how can you identify the one that is likely to have the greatest impact on your business? Florian Masuth, an experienced gaming professional and developer of Game On, the largest gaming event in the Baltic States, will share his knowledge and experience with the audience. Participants will also gain insights into the inevitable impact of Artificial Intelligence (AI) on personalizing experiences, predicting emotions and real-time data analysis, the biggest gastronomy designers, and more.
 
The eighth edition of CONVENE, which will be held in Vilnius from 12 to 13 February 2020, is expected to attract more than 165 hosted buyers from Europe and elsewhere, who will attend some 2,600 pre-planned business meetings with over 80 exhibitors from across the Baltic Sea region.

Detailed CONVENE Professional Academy agenda.