Education at IT&CM China

Wednesday, 24.04.2013
Corporate Travel Forum. Rob Morrow, Global Director of Performance Improvement of MCI, opened the day’s Corporate Travel Forum at IT&CM China with his address on Performance Improvement ‘Why Cash Isn’t King’. He shared with attending delegates on the key aspects of an effective Performance Improvement Programme and how it can change behaviour, especially with China’s […]

Corporate Travel Forum. Rob Morrow, Global Director of Performance Improvement of MCI, opened the day’s Corporate Travel Forum at IT&CM China with his address on Performance Improvement ‘Why Cash Isn’t King’. He shared with attending delegates on the key aspects of an effective Performance Improvement Programme and how it can change behaviour, especially with China’s rapid development and its unique landscape.

With 15 years of experience of designing and implementing Performance Improvement programmes, Mr. Morrow’s opening address was attended by a full room of international and local Corporate Travel professionals. He said, “Companies have to understand that while cash incentives may be attractive, it is the non-cash incentives that are difficult to replicate and it helps in staff retention.”

The afternoon seminars ‘Achieve Maximum Corporate Travel Savings with Innovative ePayments’ delivered by Ms. Livia Ang, Regional Lead for T&E of MasterCard Worldwide and ‘The 2013 Meetings Risk Mitigation Report’ delivered by Ms. Danielle Puceta, Head of American Express Meetings & Events, concluded the seminars for the day.

For other IT&CM China delegates, on-going business appointments and networking activities continued in full swing. Highlights include an exclusive luncheon hosted by Business Events Australia for some 60 international and Chinese Corporate Travel decision makers, where they learnt why ‘There’s Nothing Like Australia’ for their next business event, as well as IT&CM China Networking Lunch hosted by the show’s organisers for buyers and media. Ms. Fan Lingyun from GM China Group commented “Hosted luncheons are a great way for buyers like me to learn more about new destination choices for my company’s MICE meeting venues.”

Before their experience at IT&CM China officially concludes, 22 selected international buyers and media will join post-show tours of Ningbo and Xiamen which begin tomorrow for 2 and 3 days respectively.

www.itcmchina.com