This year, the annual education and networking forum with unique ideas, smart case studies, interactive workshops and engaging exchanges will focus on five areas:
• be.smarter – how to lead efficient, strategy-focussed and impactful associations
• be.closer – how to deliver member value and shape vibrant communities of practice
• be.fresher – how to create engaging hybrid association events
• be.brighter – how to stand out through positive advocacy and social communication
• be.brussels – explore the unique infrastructure of Europe’s premier association city
