IMEX launches new Talking Point

Monday, 22.01.2024
Ahead of IMEX Frankfurt in May, the IMEX Group has announced its new Talking Point for 2024 and 2025 – Impact.

The company’s annual Talking Point forms a focal point for the year ahead, anchoring IMEX show content, research and storytelling as well as providing a topic for exhibitors and attendees alike to explore at the shows and throughout the year.

IMEX CEO, Carina Bauer, explains: “Impact sits at the very heart of our mission to bring the global events community together to do business, learn and drive positive change. We’re especially emphasizing the ‘act’ within Impact, forming a rallying cry for our industry to collectively address the big issues facing our planet and communities.

“Intention is one thing, but action is everything – it’s time to make a bigger, more positive Impact! Over the next year or two we’re inviting people and organizations from every corner of the global business events community to make a more positive impact through their events, their personal and professional actions, their commercial partnerships and more. We look forward to discovering how people embrace our Talking Point and incorporate the concept of impact across their whole lives.”

IMEX Frankfurt, taking place 14 – 16 May, will share many ways for planners to explore how to make a bigger impact through their work. As well as new show floor activations, a new and dedicated education track brings together an impressive global roster of speakers with compelling stories to tell about their own impact on the world. This includes a record-breaking disabled adventurer, the sustainability professional behind one of the biggest global and televised events of 2023 and a top US event planner who supports mission-forward organizations.

The IMEX team asked business event professionals to define what impact means to them. The responses were gathered into a short video – ‘What does impact mean to you?’

Impact is also woven into the IMEX-EIC Innovation in Sustainability Award – with added Impact ‘bonus points’ awarded to entries which show exceptional success in this area. Applications are now open for the award which has been designed to celebrate meeting, incentive and exhibition professionals driving sustainability through innovation, collaboration and idea-sharing.

Carina sums up: “By choosing Impact as our Talking Point for 2024, we’re sending out a timely and important call to our global industry, and we’re excited to see how our community will choose to contribute.”