Positive Impact is preparing for this year’s #CSRshareDay 24 hour twitter campaign, starting on 23 April. Spreading the word about #CSRshareDay, twitter users are encouraged to share stories, best practices and ideas about sustainability and CSR within the events industry. Each hour of the campaign will be hosted by a speaker on all things sustainability. By sharing the hashtag and actively participating in conversation, the goal is to reach 2 million people this year, including experts who can contribute to making a change.

In 2017, the campaign reached 1,601,391 people, resulting in a worldwide conversation. Positive Impact is a not for profit set up in 2005 by Fiona Pelham. The vision: to work towards a sustainable events industry and to provide education, resources and inspiration for the global community.