Reed. The third successive Middle East Meetings Industry Research Survey undertaken by the Gulf Incentive, Business Travel & Meetings Exhibition (GIBTM) is now available online at www.gibtm.com/industrysurvey. This global survey conducted by the organisers, Reed Travel Exhibitions, aims to continually gather data and information on the flows of business in to and out of the Gulf and wider Middle East region.  These next results will build on the previous two years information to provide comprehensive statistics and information for organisations that are actively targeting the region’s meetings business.

The survey, which is independently analysed, provides two options in order to gain a retrospective response – one for Event Organisers, Meeting Planners and Incentive Travel Buyers and the second is for Suppliers and Host Venues/Destinations to the Meetings & Incentives (MICE) industry.

In the second study taken in 2007/8 the top destinations were Dubai, Egypt and Morocco with Abu Dhabi leaping into 4th position from 6th in 2006/7.  Suppliers also indicated that the volume of events would increase in 2008 and that the Middle East region had the most growth potential worldwide for their organisation. Corporate social responsibility and environmental issues were hugely influential for event organisations last year.

 The results of this survey will be announced at GIBTM on Tuesday 31st March at 13.00 hrs.  This seminar is free to all visitors and GIBTM is open from 10.00 – 18.00hrs. www.gibtm.com