Study. The Site International Foundation has released results of the latest Site Index study, Focus on Destination Management Companies (DMCs). The Site Index compiles and compares data over a number of years to track changes and forecast trends in the motivational events industry. This report expands on data reported in a similar study published in May 2011. While some new questions were asked, many were repeated from the previous study so that changes between 2011 and 2013 could be identified.
“One of the most important findings from this study was the concurrence by DMCs and Planners on the importance of various services provided to clients,” stated Mark Bondy, Chair of the Site International Foundation Research Committee. “Creativity and Fresh Ideas, Proposal Response Time and Timely Communications were ranked as the top three client services by both DMCs and Planners.”
Key Observations:
“Given the dynamic nature of the supply chain, this ongoing study will provide very useful insight over time into how companies are adapting to and viewing constant change, including the developing needs of clients – real and perceived – up and down the chain. Given the financial investments at stake, it is essential to provide all parties with a clear view of how to productively deploy available funds, and to be clear on the service offerings of each and their role in the chain,” stated Jane Schuldt, CITE, CIS, President of the Site International Foundation.
