Sarah Goldfinch joins the Centre following a career leading luxury and lifestyle hotels. This has included senior leadership roles within IHG Hotels & Resorts along with Accor Hotels. Most recently, Sarah operated her own business consultancy, Goldfinch Hospitality, offering executive level strategic and operational direction to clients in the tourism and hospitality sectors.

Before moving into consulting, Sarah led the opening of the new Crowne Plaza Adelaide hotel. Furthermore, Sarah Goldfinch consulted for the luxury Oval Hotel at Adelaide Oval, guiding the pre-opening team on everything from operations through to sales and marketing strategy. She also enjoyed a seven-year tenure as General Manager at Novotel Barossa Valley Resort, with a focus on events business. She has served on numerous boards supporting regional development, events and tourism, including Business Events Adelaide and as Chair of Artisans of Barossa.

The appointment follows a record 2022/23 for Adelaide Convention Centre, with the venue on track to achieve another outstanding result this year. During 2023/24, Adelaide Convention Centre will host some 82 major national and international business events, injecting more than $190 million in economic benefit into the South Australian economy.

Sarah Goldfinch will officially commence in the role in February 2024.